Instagram is one of the shining and flourishing social media platforms. It keeps on growing and trying to improve its functionality. It has become a part of modern culture; it’s not just a posting image or taking a quick selfie, uploading it. But, you can share the day-to-day happenings of your life. Instagram has introduced many successful features, one of them is IGTV, it’s a standalone app interconnected with the Instagram platform. Video content has become powerful content in the digital world. So, Instagram started to put their efforts into the video part.
IGTV is the new feature on Instagram that lets users post videos between 15 seconds to 60 seconds. The users have to create a separate IGTV channel to post videos in it.
In this article, you are going to see some of the first-class tips for your IGTV.
Quality Matters Than Quantity
Quality speaks a lot right; creating faultless and exciting content will bring more audience and attention to your IGTV channel. Consistency is essential, but you may lose your audience and trust if you post irrelevant or uninteresting content. If you add value to your content, automatically, your video will turn into a worthy one. Posting audience choice or preferenced content will gain you more engagement. You can get ideas and suggestions from your audience to create content. So that you can meet and know their expectations.
Make Use Of Computer To Edit Descriptions
You cannot edit your description with your smartphone, but what to do if you made any errors or include something? You can use a computer to edit your description. You can also use Google Chrome and desktop sites from settings to edit.
Follow IGTV Format
IGTV design for vertical videos; your video must be vertical. Follow the ratio of 9:16 and for output videos 1080 x 1920 pixels. Remember, only verified users could create a video for up to 1 hour. So, try to convey your message or content within 10 minutes.
It is crucial to use impressive and eye-catching cover images to attract your audience. This makes your audience click the video as soon as they spot it. Maintain a cover size of 420 x 654 pixels. Use tools like a canvas to create custom images for your content.
Connect With Your Audience
If you provide a proper reply to your audience’s comments, it’s like a warm welcome from your side. This way, you can develop a conversation with them. If you are looking forward to constructing your Instagram TV channel. Then, you need to connect with your audience and gain more engagement rate. Moreover, try to attain Instagram TV likes to maximize your engagement rate. Also, it will gain more attention from your audience, which helps to grow your Instagram TV.
Be Perfect In Your Editings
Providing high-quality visuals is also an essential factor to attract audience attention. Mainly, its video content, creating quality videos makes them feel comfortable. Before uploading a video, ensure you have done a perfect edit. Also, concentrate on tiles, description. Pick short and catchy titles, provide a clear description. Your title and description must be related to your content. Add hashtags, or keywords, relevant links to your desired page. Little things mean a lot. Moreover, your cover image and titles are the attracting factors to your content.
IGTV is still in its early stage but has more potential to be a great source. In the future, after the addition of features, IGTV will become an Instagram. So far, it’s the best online video for marketers and business owners to promote their products or services. This article gives the best tips to be practiced on IGTV. Then, why are you waiting to dive into IGTV and start using it?
Mary Kyle is a content developer and marketing manager who works at Snaphappen. She has written more trending articles on social media and has a handful of experience in delivering engaging content.